One often overlooked aspect of success in franchising is building strong relationships within your local community, and that starts with becoming a familiar face in the real estate community and networking with real estate partners who can help take your business to the next level. Creating connections from scratch, generating your own marketing materials, and identifying the key industry players can be one of the toughest parts of starting a new business for any entrepreneur. Luckily, Pillar To Post has a built-in network of contacts and real estate relationships ready for our home inspection franchisees to use. By taking full advantage of our contacts and brand recognition resources, franchisees will be in an optimal position to succeed.

Networking

Networking is important in any industry, but especially ours. For new franchisees, the more people you know, the more help you can expect to receive from industry experts and existing franchisees. With a Pillar To Post home inspection franchise, you have the benefit of built-in brand recognition and brand awareness when meeting people in your community, including real estate agents and prospective homebuyers. You should attend as many open houses as you can and stop in at real estate offices to establish a presence in the local community. Industry players will notice and appreciate your enthusiasm.

Our franchisees also have access to networking opportunities, including our partnerships with real estate companies throughout the U.S. and Canada. We encourage all our franchisees to take full advantage of these relationships.

Marketing Resources

While those who strike out on their own must hire an outside marketing agency, or create a marketing strategy from scratch, Pillar To Post franchisees have access to an experienced marketing department. Our marketing experts are trained to help you develop a marketing plan that will grow your business.

Each franchisee is assigned a personal business coach, who has years of marketing experience in the building inspector industry. As your franchise grows, and you continue to build a presence in your community, these coaches will be invaluable to you.

Real Estate Partners

The most valuable asset we offer at Pillar To Post might be our network of industry players, including already-successful franchisees and real estate agents. These invaluable resources are always available for advice and to assist you with relationship-building. We also partner franchisees with one of the world's top real estate firms, which will help you navigate the complex landscape of site selection and lease negotiation for your franchise. This level of networking will not only help you connect with real estate agents, but also prospective homebuyers. Whether it's real estate agents, other franchisees, or homebuyers, cultivating a strong network around you goes a long way toward building a strong foundation for your franchise.

If you're excited about becoming a staple in your community with a home inspection franchise, reach out to us here for more information or to get started.